La nueva campania de FANTA (de la agencia Ogilvy & Mather) invita a los adolescentes a jugar, con personajes desenfadados y con spots con un toque de comedia, Fanta ya no quiere solo a los ninos mas pequenios, sino que quiere acompanarlos hasta que se conviertan en jovenes, y co
miencen a tomar Sprite. Este anuncio explendidamente realizado, el primero en Latinoamerica de esta campania, la mas cara de la submarca de CocaCola, con alcance global, es el Spot de este mes.Fanta's new campaign (Ogilvy & Mather Ad agency) invites teens to play, with cool characters and comedy spots, Fanta is not only looking for kids, but now they are trying to convince them to continue drinking fanta until they get older and start to drink Sprite. This amazing TV spot, the first in Latinamerica in this campaign, the most expensive ever for this brand of CocaCola, with global coverage, is the Spot of the month for me.
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